About

I’m a social media and advertising manager based in New York City. I’m a storyteller working at the intersection of art, sports, and culture, using thoughtful strategy and narrative-driven communication.

I’m trilingual (Spanish, English, French), with a background in contemporary art and advertising. I completed an MA in Art Business and Contemporary Art at Sotheby’s Institute of Art, New York, and began my advertising career at Leo Burnett, Mexico City, where I built a strong foundation in strategic communications, brand building, and campaign execution across digital platforms. My work blends strategy and storytelling to help brands connect meaningfully with their communities.

As a writer and sports storyteller, I’m deeply invested in women’s sports and the cultural conversations around equity, visibility, and representation. As a NASM-certified personal trainer, my interest in the culture of sport led me to pursue a deeper understanding of movement and performance.

Away from the screen, you’ll usually find me in museums and galleries, following women’s sports, out on a run, and always fueled by cold brew.